NATIVE INSTRUMENTS
With Komplete Kontrol, the art of music creation takes on an unprecedented level of intuition and tactility. It's all about expressing yourself effortlessly, swiftly navigating through sounds, and seamlessly previewing them. You can fine-tune parameters and capture your creative sparks in the blink of an eye, all while maintaining full mastery over your mix and the entire project. Complete control isn't just a feature; it's the beating heart of every studio and the pulse on every stage.
When Native Instruments entrusted us with the task of launching their next-generation Kontrol, we set out to craft a campaign that would place this groundbreaking product at the very epicenter of creativity. The outcome? A collection of iconic print and display ads that harness the power of compelling visuals enriched with dynamic 3D elements. These visuals not only resonate with the soul of the product but also ignite the imagination of every artist, producer, and creator.
Role: Design
Agency: M&C Saatchi Berlin